| I'll say they're a higher end generic, and definitely not as plush as OEM.  The backing is as good as it's going to get.  Definitely worth $100 (if it gets to that pricepoint in a few weeks). I don't know for longevity however as I actually keep the OEM ones I have on top (with the metal hook).  I only removed for when I had a hot date and they've held up great that way. It looked killer with the 300ZX red stitching, but that's obviously not the case anymore.  I would have purchased the trunk one now if they actually had it with the same 300ZX red stitching but I won't pay them to advertise for them. 
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